IAM - Media & Marketing Support Services
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You have the data and a direction, now what? IAM, LLC’s media and marketing support services offers the reassurance that your message is cutting through the noise.
We connect your data with our strategies to build an integrated visual message that can directly identify the heart of your marketing goals. Our support services are able to realize your idea in every major media form in the Virgin Islands. |
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Public Relations
- Develop and implement full scope publicity strategies within industry and targeted demographics
- Research and coordinate media coverage & community initiatives
- Collate and analyze media coverage
- Prepare publicity documentation & supervise dissemination
- Organize special events and press tours
- Coordinate beneficial partnership and sponsorship opportunities
- Full scope option to include real time data from market and demographic research
- Manage and leverage crisis, reactionary and mitigation publicity
- Manage corporate philanthropy and sponsorship initiatives
Online & Media Services
- Manage community engagement on social media sites
- Cleanup and manage online image and reputation
- Create and distribute valuable, relevant and consistent content
- Monitor online reviews and promote feedback
Brand Development
- Data centered analysis of business objectives and client strategy
- Create brand, messaging and content marketing tools
- Develop short and long term marketing strategies
- Track roll out process in real time with metric based feedback
- Quick, responsive adjustments for optimal brand realization
Campaign Planning
- Develop core goals and messaging strategies to build support and familiarity
- Evaluate campaign climate for both issues and target audiences
- Coordinate pilot events for strategy and message proofing
- Create milestone markers and influence indicators to track success
- Provide in-depth analysis of campaign impact and influence